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Social responsibility
Action programs
Finally, an internal mediator was appointed in 2015 to address any
Suppliers can reach him, and the mediator for agricultural business
questions that agricultural partners may have about the application of
relationships, within 48 hours. A supplier’s option to involve the
business contracts, to complement the external mediation clause internal mediator is independent of business negotiations, the annual
included in those contracts. The internal mediator is independent of
agreement, and any contracts between Carrefour and the supplier. To
purchasing, the commercial departments, and the litigation learn more:
www.pourmoipourtous.fr.
department.
Promoting local suppliers
Action plan
Commitment
Targets
Key indicator
2015
2014
progress
Promote CSR
Promote local suppliers
% of sales of
71.1% 73.1%
in our supply chain
Carrefour-brand food
and give preference
products from direct
to local suppliers
national suppliers
Legend:
Action plans in progress
Carrefour’s Policy
The Group favours local procurement of products, particularly food Promoting local suppliers also means developing lines of regional
products (
i.e.
products produced in the same country in which they are specialty products. Three examples are: the Reflets de France brand
sold). Carrefour thus supports the growth of SMEs and small producers
(51
new products launched in 2015, 546
local products,
in all Group countries. The aim is to create a local network of SMEs
232
producers involved excluding fruits and vegetables, 107 million
connected to stores and help entrepreneurs develop their small
products sold, i.e. +8.2% growth over 2014), the Terre d’Italia line
businesses. In Belgium, for example, producers located no more than (30
new products launched in 2015, more than 400
references,
40 kilometres from a hypermarket can be listed as a supplier within 190
producers involved, 70 million products sold, i.e. +15,7% growth
two weeks and are in direct contact with that store. Under this project,
over 2014), or the De Nuestra Terra line in Spain (177
references in
initiated in 2013, 680 local producers have been able to supply more 2015, 11.3 million products sold, i.e. +9,6% growth over 2014).
than 7,000 products to stores, and 2015 sales doubled in comparison Finally, Carrefour prioritises French producers for its Carrefour BIO
with 2014.
lines. In 2015, more than 70% of the Carrefour BIO food products in
In France, a regional organisation identifies SMEs and assists them French stores were sourced from French production sites – including
with their listing. Carrefour launched an SME plan in 2014 to improve fruits and vegetables. The share of non-French products concerns
cooperation with SMEs across all food and non-food consumer goods
mainly exotic products and citrus fruits not grown in France, as well as
sectors. Its aim is to become a preferred partner for SMEs, to create organic products from elsewhere in the European Union when French
sustainable growth for Carrefour. In 2014, the 5,000 SMEs
production is insufficient.
represented more than 9% of Carrefour’s sales and produced 60,000
Carrefour’s Performance
local products. This plan was formalised and released during the
Carrefour’s aim to promote local suppliers is reflected by the part of
national SME conference held in June
2015. The organization is
sales of Carrefour-brand food products from national suppliers. In
structured around a steering committee, an SME and Agriculture
2015, the figure is 71%
versus
73% in 2014, being a decrease of
partnerships director, and an expanded team in 2015.
2
points explained by the sales increase of national brand products. In
Argentina and Brazil, the share of Carrefour food products sourced
from local suppliers is particularly high: 96% in 2015. In 2015,
Carrefour introduced its own-brand products in Asia, which explains
the weak percentage of 59%.
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2015 REGISTRATION DOCUMENT