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Social responsibility
Action programs
Action plan in support of Carrefour’s suppliers
2.3.4
Listen to our customers and partners
2.3.4.1
Action plan
Commitment
Targets
Key indicator
2015
2014
progress
Listen to our customers
Include CSR in the customer
Key indicator
-
-
barometer linked to
under definition
Carrefour’s brand image
Legend:
Challenge
Carrefour’s Policy
Nonetheless, the issue of safety is broader for Carrefour than the
requirement of compliance. Indeed, simply meeting regulations does
Carrefour’s quality approach, broken down into five major
not always ensure safety for stakeholders: the Carrefour Quality Policy
components, is designed through constant collaboration with its
aims to go beyond regulations, striving for more quality in an approach
stakeholders to meet consumer needs. Quality is especially important
of continuous improvement.
to consumers in certain product families.
Consequently, Carrefour has chosen to publish a summary of its
The five priorities of the Carrefour quality policy, the “cornerstones of
Quality Policy this year, to meet the expectations of its stakeholders.
safety,” are essential to ensure the quality and safety of Carrefour’s
The aim is to demonstrate that Carrefour’s strict quality standards
own-brand products. To learn more, an excerpt from the Carrefour
apply at every stage in a product’s life and in its store operations, as
Quality Policy is available on this website :
www.carrefour.net.required by Carrefour’s partners, including its customers.
All own-brand products are audited by Carrefour, unlike products from
national brands, which are neither audited nor monitored by the
Group, since this is the producer’s responsibility.
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2015 REGISTRATION DOCUMENT