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RETAIL
THEY MAKE CARREFOUR
EVERY DAY
Expertise, job satisfaction and pride in a job well done, enjoying
contact with customers, autonomy, showing initiative and collective
intelligence. These are all principles of what it means to be a retailer
– principles that the Group’s employees follow every day in stores.
T
he 365,000 women and men who
work every day in more than
120 different jobs, contributing to
the diversity, the quality, the utility
and the competitivity of each
store’s product selection, are the
Group’s number one asset. They
include supply officers, auditors, bakers,
butchers, franchise advisers, warehouse
directors, florists, delivery round managers,
department managers and check-out assist-
ants, andmanymore. Their skills andexpertise
together are what create the retail mindset,
ensuring customer satisfaction and loyalty.
For this reason, Carrefour pays particular
attention to the training and the career path
of each employee to enable them to develop
and pass on their expertise, and evolve
within the Group to, ultimately, provide
customers with the best possible service.
BEING PASSIONATE ABOUT THE JOB
As well as expertise, the retail mindset
involves being passionate about the job,
encouraging everyone to go just that little bit
further so as to make a difference: trying out
a new recipe, testing a new product assort-
ment, going to meet artisans, producers and
innovative SMEs, or simply asking customers
what they think of a particular department or
product, etc. The more employees hone