56 / 104
(1) Source: October-November 2014 scorecard © Médiamétrie//Netratings, Fevad.
Thanks to themulti-channel
solutions offered by Carrefour,
customers can shopwhere
they want, when they want,
fromtheir smartphone,
tablet or computer. A simple,
practical digital service that
gives full access to the store
in just one click.
ALL CARREFOUR
IN ONE CLICK!
+55
%
VISITS ON CARREFOUR
MOBILE APPLICATIONS
IN FRANCE DURING 2014
(VS 2013)
DATA
WHICHAPP
IS RIGHT FOR YOU?
Carrefour has developed a wide
range of mobile apps that offer real
benefits to customers. They make
shopping easier and enable
customers to place orders for
pick-up at a
drive,
manage
accounts, watch films and TV
series and even choose a wine.
To each his app!
MORE THAN
10
MILLION
FANS ON THE CARREFOUR CHINA
WEIBO™ ACCOUNT
88
,
400
FOLLOWERS ON CARREFOUR
SPAIN’S TWITTER™ ACCOUNT
1
,
370
,
828
ME GUSTA
(LIKE) ON THE
CARREFOUR ARGENTINA
FACEBOOK™ PAGE
CARREFOUR
.FR
5
th
MOST FREQUENTLY
VISITED E-COMMERCE
WEBSITE IN FRANCE
(1)
E-commerce
TheGroup’s various e-commerce sites provide
access to all of Carrefour’s products at highly
competitive prices. They offer discounts,
great deals and on-line services such as loyalty
programmes,banking,travelandshowbookings.
Social networks
Carrefour listens closely to its customers and
has expanded its social network presence
in a number of countrieswith one single aim:
be responsive, engagewith, surprise and inform
customers.
Mobility
Practical andeasy-to-usemobile applications
let customers shop, take advantageof
exclusiveoffers, access accounts or find
a store. Amobile versionof Carrefour!
OFFER CHOICE ADAPT INNOVATE
56