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99

2014 Registration Document

Corporate governance

3

Risk management

3.5.4

Crisis management

To address extraordinary situations that may impact business continuity

and the fulfilment of its objectives, the Group has established a global

crisis management organisation.

At Group level, the Risk and Compliance department coordinates the crisis

management system in close cooperation with the Group Communication

department.

Depending on the nature and scope of the event, the crisis may be

handled locally, reporting to a country-level Executive Board, or at country

level in accordance with crisis management principles, as defined in the

Group’s Reference Guide to Corporate Rules.

Each Country Executive director establishes a formal crisis management

organisation to address the main scenarios likely to impact business

continuity, by bringing together all internal functions concerned and

relying on a network of outside experts depending on the type of crisis.

This organisation specifically includes a backup plan at the level of each

establishment, an appropriate system for product recall and withdrawal,

in accordance with the Group Quality department’s recommendations

and standards, as well as an alert system to permit rapid reporting of

information from all sites.

All members of the country Executive Committee and the other

internal players concerned are trained in crisis management and crisis

communications. Regular organisation of crisis simulations tests the

collective abilities of each Country Executive Committee.

The Group has also developed a number of tools at Group level.