Social, societal and environmental responsibility
5.1 Danone social, societal and environmental approach
DANONE
REGISTRATION DOCUMENT 2015
171
Variable compensation system
Since 2008, Danone has integrated societal performance into its
variable compensation system with the introduction of criteria to
evaluate the performance of around 1 300 senior executives. This
system is based on a three-part approach to performance: (i) one
part on economic, (ii) one part on social and/or environmental, and
(iii) one part on individual performance (see section 6.3
Compensation
and benefits of corporate officers and governance bodies
).
Funds sponsored by Danone
These are funds created at Danone's initiative: danone.communities
created in 2007, the Danone Ecosystem Fund created in 2009, the
Livelihoods fund created in 2011, and the Livelihoods Fund for Family
Farming created in 2015 (see section 5.3
Funds sponsored by Danone
).
Implementation of the CSR approach in all Danone's
subsidiaries through the design and implementation
of policies and framework agreements
The main framework agreements and policies implemented by
Danone are detailed in the section hereafter and described in section
5.2
Information concerning Danone's social, societal and environmental
performance in compliance with the Grenelle II law
.
Primary programs, policies and actions implemented by Danone with regard to social,
societal and environmental responsibility
Danone Way
The Danone Way program, launched in 2001, is a key component
of Danone's sustainable development strategy, with the goal of
ensuring compliance with basic sustainable development criteria
by all subsidiaries. In 2015, the subsidiaries covered by the program
represented 95% of Danone's consolidated net sales.
It defines best practices for social, societal and environmental
responsibility in the various stages of Danone's businesses, from
purchasing raw materials to recycling the packaging of finished
products. To evaluate the subsidiaries' level of maturity with regard to
sustainable development, the Danone Way programmeasures their
performance in terms of their compliance with these best practices.
This program is verified by an independent third-party organization.
Each year, every subsidiary self-assesses its sustainable develop-
ment performance based on 17 key social responsibility practices,
organized into the following five areas:
•
human resources fundamentals (forced labor, child labor, social
dialogue, workplace health and safety and working time);
•
One Danone (skills development, training and diversity);
•
environment (environmental footprint management, environ-
mental risk control, raw materials management and reduction
of the environmental footprint of packaging);
•
health and nutrition (quality management
and product and
communication standards);
•
governance (business conduct policy, social responsibility ap-
plied to suppliers and integration of a sustainable development
strategy developed jointly at the local level).
WISE “Work In Safe Environment”
WISE is a global program implemented by Danone since 2004
which aims to develop a robust health and safety culture in all its
subsidiaries and reduce workplace accidents.
This program defines health and safety rules and best practices. It
is deployed at all the Divisions around the world, at the plants and
logistics warehouses and in distribution. It also applies to subcon-
tractors working at Danone sites. The program is led by the Human
Resources Department, with designated managers at each level:
Division, subsidiary and site.
To ensure that the health and safety culture is disseminated, the
WISE program relies on WISE audits to evaluate the subsidiaries
in the following 13 categories: integrated safety organization,
communication, supervisor responsibility, ambitious objectives and
indicators, dialogue and observations, gradual motivation, policies
and principles, training, standards, support for safety personnel,
accident surveys and analysis, visible engagement and involvement
of management, and subcontractor management.




