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11

Carrefour Foundation – 2014 annual report –

HELPING

DEVELOPMENT

Economic problems, massive

rural exodus, complicated

access to education and

healthcare… rural areas

often experience high

levels of unemployment,

with communities often left

vulnerable and isolated.

Developing family farms,

encouraging professional

training, helping to improve

producers’ understanding

and mastery of market

constraints – these are all

effective tools to kick-start

a virtuous economic cycle

that benefits as many people

as possible and assists

the development of

sustainable small farms.

As a result, the links

between producers and

consumers are reinforced.

“Aworking

farmacts

as a driving

force for

developing

the local

economy.”

“Fengdu is a mountainous province

in central China, often affected by

drought and mudslides. Its terrain is

not well suited to mechanised farming

or raising livestock. Furthermore,

disease and unsustainable farming

techniques are largely responsible

for extensive soil erosion. As a result,

productivity is very low in this region,

where around 95,000 people live

below the poverty line. About 70%

to 80% of farmers have no idea

how to keep accounts, which further

undermines the health and

sustainability of their farms.

Finally, massive migration out of

rural areas is another factor behind

the impoverishment of the

countryside. Since 2011, Humana

People to People has been running

a development project to combat

poverty by supporting professional

training for rural communities.

We help farmers to improve their

production and to adapt as best as

they can to current market conditions,

so that they can increase their

income, in order to lead better and

more stable lives. This programme

sets up cooperatives and larger

family farms, and also provides

better access to information

and new technologies.”

70%

OF FARMERS HAVE SEEN

THEIR INCOME INCREASE

BY 20% SINCE 2011, SUPPORTED

BY HUMANA PEOPLE TO PEOPLE

HUMANAPEOPLE

TOPEOPLE

The Carrefour

Foundation helps

farming cooperatives

become more

professional. In three

years, 3,129 people

have already been

trained (in sustainable

farming, conservation,

quality, reduction

of pesticide use

and waste) in

25 cooperatives.

In 2014, three wells

were dug to improve

irrigation in the

mountains for over

150 families. Four

refuse collection

sites have also been

set aside for more

efficient waste

management.

“Wehelp farmers

to leadbetter

andmore stable

lives, by increasing

their income.”

Interview with

Michael Hermann

China Country

Representative –

Humana People to People

CHINA