tires Our strengths A portfolio of market-leading brands Proprietary and franchised dealership networks A strong position in online retailing Our strengths An unrivaled range of services Recognized leadership in connected tires Solutions tailored to each customer Our strengths Unparalleled proficiency in materials science and complex industrial processes An already impactful presence in future-facing markets Connected solutions high-tech materials Our value proposition Michelin offers retail and business customers products that deliver unrivaled performance and durability in all sorts of conditions of use, while helping to advance sustainable mobility. Our objectives Target high value-added market segments, in particular premium tires for cars, two-wheel vehicles, bicycles, trucks and specialty vehicles (mining, farming, construction and materials handling machinery, and aircraft). Produce as close to customers as possible with Industry 4.0 plants. Provide excellent customer service. Broaden the B2B services portfolio. Our value proposition Michelin offers a comprehensive portfolio of fleet management services and mobility data solutions that help to optimize the business and operational performance of our customers and facilitate their transition to accidentfree, zero emissions fleets. Our objectives Increase tire-as-a-service sales and offer fleet managers purposedesigned services. Facilitate the transition to electric fleets and continue to improve efficiency, safety and environment protection. Leverage the Internet of things and data analytics to apply our acquired connected mobility expertise in new business territories. A strategy resolutely focused on innovation and performance Our value proposition Michelin is deploying its expertise in high-tech polymer-based materials in growing, high value-added markets. Our products systematically deliver critical properties that enable medical implants, aircraft window seals, automation drive belts and other applications and systems to function properly. Our objectives Develop innovative, high-performance applications for such composite solutions as coated fabrics, films, conveyors, belts, seals and inflatable structures. Introduce game-changing innovations in engineered polymers, such as active membranes, biomaterials, non-toxic adhesives and composite reinforcements (for example, with ResiCare or AraNea). Forge strategic partnerships to offer very high technology-content products in still emerging markets, with initiatives like Symbio, AddUp and Wisamo. 2023 UNIVERSAL REGISTRATION DOCUMENT_MICHELIN _15
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