Carrefour - 2017 Annual Report
C A R R E F O U R — 0 4 Carrefour is embarking on a transformation of its model to address the challenges of the food transition for all and help customers to consume better, every day. The transformation plan is built on four pillars. Deploy a simplified and open organisation. To improve agility and efficiency, Carrefour is simplifying its organisation and operating procedures, and becoming more open to all stakeholders within the Group’s ecosystem. Achieve productivity and competitiveness gains. Carrefour is determined to significantly optimise its costs in order to create headroom and invest in price competitiveness and growth drivers. Create an omni-channel universe of reference. To ensure that customers can shop where they want, when they want and how they want, Carrefour is boosting the attractiveness and complementarity of its omni-channel model. Overhaul the offer to promote food quality. Eating better and more healthily is at the heart of consumer concerns and expectations throughout the world. This is the guiding principle of Carrefour’s ambition to offer quality food, accessible to all, everywhere, at a reasonable price. CARREFOUR 2022 FOOD TRANSITION FOR ALL, AN AMBITION TO SERVE CUSTOMERS
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